45%
Lift in lead generation through optimized paid media at Q Technologies
Abrar Ahmed
Performance marketing that turns spend into scale.
Chief Marketing Officer helping AI, Web3, and eCommerce brands grow through precision paid media and measurable ROI.
Add photo
assets/profile.jpg
About
A growth operator who leads from the numbers.
Digital Marketing & Paid Media Specialist with 10+ years scaling brands across Google Ads, Meta, LinkedIn, TikTok, Snapchat, and Bing. Based in Dubai, Abrar leads global marketing strategy for AI and Web3 products while building automation systems that lower CAC and compound ROI.
From agency floors to C-suite seats, the through-line is the same: clear targeting, relentless testing, and campaigns that convert attention into revenue.
Expertise
Channels, systems, and strategy that move the needle.
One clear brief: grow efficiently across the platforms where your audience already decides.
-
01
Performance Paid Media
Full-funnel Google, Meta, LinkedIn, TikTok, Snapchat, and Bing campaigns engineered for CAC, ROAS, and pipeline quality.
-
02
AI & Automation Growth
Campaign automation frameworks, creative testing loops, and AI-assisted optimization that keep acquisition costs sharp.
-
03
eCommerce & B2B Scaling
Media mix planning, landing page CRO, and attribution models built for both product-led and sales-led growth.
-
04
Brand & Team Leadership
Cross-functional leadership for brand, performance, and growth teams — from mentoring marketers to aligning with the boardroom.
Platform fluency
- Google Ads
- Meta Ads
- LinkedIn Ads
- TikTok Ads
- Snapchat Ads
- Bing Ads
- YouTube Ads
- Analytics & Attribution
Experience
Leadership across brands that demand results.
-
Vurks · Dubai
Leading global marketing for AI and Web3 digital products — user acquisition, automation frameworks, and positioning a decentralized ecosystem for emerging markets.
-
Q Technologies · Karachi
Directed company-wide digital strategy, managed multi-channel paid media, and led a 15-member marketing and sales team — improving lead generation by 45%.
-
Pier 1 · Mentorbox · Tai Lopez & more
Owned seven-figure budgets, built social and paid growth systems, and delivered ecommerce performance for retail and consumer brands across global markets.
-
ibex. Pakistan · Lahore
Built SEO, SEM, and social service lines; launched paid social with 5% CTR campaigns; and drove ~30% year-over-year sales growth while mentoring the team.
-
Papa Johns · United Kingdom
Planned local market campaigns for customer acquisition, measured program effectiveness, and translated national initiatives into on-ground brand activation.
-
Rolls-Royce · United Kingdom
Early foundation in brand discipline and high-standard marketing environments.
Selected impact
Proof in the metrics that matter.
30%
Year-over-year sales growth while leading digital marketing at ibex
5%
CTR on high-performing paid social campaigns launched for clients
7-fig
Marketing budget ownership with channel mix and growth forecasting
Education
Grounded in strategy. Certified in the craft.
-
MBA — Strategic Management & International Marketing
Anglia Ruskin University · Cambridge -
BBA — Business Administration, Management & Operations
University of Sussex · Brighton
Certifications
- Google Ads Certified Professional
- Google Search Network
- Google Analytics
- Google Video Ads
- Google Shopping Ads
- Google Display Network
- Microsoft Bing Certified
Endorsements
What leaders say about working with Abrar.
“Abrar is a highly skilled professional with a deep understanding of digital marketing. His expertise in Google Ads, Bing Ads, and Facebook Ads has been instrumental in driving impactful campaigns that deliver measurable results. He consistently maintained and improved ROI on a monthly basis.”
“An exceptional performance marketer. His deep understanding of digital marketing strategies, combined with a sharp analytical mindset, allows him to consistently drive outstanding results. Abrar knows how to turn challenges into opportunities.”
Contact
Ready to scale what already works — or build what comes next.
Open to CMO advisory, performance marketing leadership, and growth partnerships across AI, Web3, and eCommerce.
Dubai, UAE · English, Urdu & Punjabi